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Stakeholder Cube

The stakeholder cube is a three-dimensional model that extends two-dimensional stakeholder classification grids by adding a third dimension, allowing simultaneous analysis of three stakeholder attributes such as power, interest, and attitude.

Explanation

The stakeholder cube takes the concept of two-dimensional grids like the power/interest grid and adds a third axis to provide richer classification. For example, a stakeholder cube might plot power on the x-axis, interest on the y-axis, and attitude (supportive vs. resistant) on the z-axis. This allows the project manager to see combinations that two-dimensional models cannot capture.

The cube is particularly useful on complex projects with many stakeholders where two-dimensional models produce overly simplistic groupings. For instance, a high-power/high-interest stakeholder who is supportive requires a very different strategy than a high-power/high-interest stakeholder who is resistant. The cube makes this distinction visible.

While the stakeholder cube provides more nuanced analysis, it is also more complex to create and interpret. It is most appropriate for large, complex projects with significant stakeholder challenges. For simpler projects, two-dimensional models are usually sufficient.

Key Points

  • Three-dimensional extension of two-dimensional stakeholder grids
  • Can combine any three attributes: power, interest, attitude, influence, impact, etc.
  • Provides more nuanced classification than two-dimensional models
  • Best suited for complex projects with many diverse stakeholders

Exam Tip

The stakeholder cube is less commonly tested than the power/interest grid, but know that it exists as a three-dimensional extension for more complex analysis scenarios.

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